FIELD 02 OF 20 · GERMANY

Dental practices

Treatment pages, a new-patient request, and a follow-up the desk still controls.

Dental practices FIELD 02

Treatment pages people can find, and a new-patient request that reaches the desk.

01 Treatment pages
02 New patients
03 Follow-up

THE WORK

How the brief changes in this field

A dental site earns the visit when each treatment has its own page: who it is for, what the first visit covers, and how to ask for it. The campaign and the page have to name the same treatment.

The request after the click is the product. It should reach the front desk with the treatment and a way to reply, not a form that lands in a folder nobody opens. Reminders can be drafted. The desk still sends them.

We do not publish before-and-after claims, invented review scores, or a guarantee about a result. If a photo is used, it belongs to the practice and it is labelled honestly.

IN THIS FIELD

What changes here

Treatment pages

A page for each treatment people search, instead of one long homepage.

New patients

A request that names the treatment and reaches the front desk.

Follow-up

The note after the enquiry, drafted for a person to send.

THE BOUNDARY

Where it fits

A FIT

This fits a practice that is paying for ads or relying on search, while the site still treats every treatment as one scrolling page.

A LIMIT

We do not advise on treatment, and we do not invent social proof. The first version is findable pages and a request the desk can answer.

THE FIRST VERSION

From the first call

Three marks. The page goes into real use before the scope grows.

01
Treatments

The few treatments the practice wants to be found for.
02
Pages

One page each, with the same claim the ad would use.
03
Desk

The new-patient request arrives where the diary is already kept.

THE SERVICES

What this field usually needs

Digital marketing is first. The others are only here when the page cannot hold the work.

Questions teams ask

Do you create treatment claims?

No. We describe the treatment in plain language and leave clinical claims to the practice.

What about reminders?

A draft can be prepared for the questions and the missed reply. Someone at the desk still sends it.

Can this start without a new booking product?

Yes. Most practices need the page and a request that reaches the desk. A new booking system is only scoped if the current one cannot hold the work.

The other fields

Same studio, same order of work. The page changes with the field.

Healthcare practices Legal practices Accounting firms Real estate Hotels and hospitality Restaurants Education and training Consulting firms Manufacturing Logistics Construction Retail and shops Automotive Fitness studios Beauty and salons Financial advice firms Nonprofit organisations Software companies Travel companies